MORE The Latest / POSTED BY: KINGSOFAR

Lionel Richie, sold 200,000 copies of his “Tuskegee” album, his best debut in 20 years. Madonna‘s “MDNA” album is expected be the number 1 album in the country this week – the final numbers will come in later today. Unlike Lionel Richie, Madonna will bundle album with ticket sales to lock down the number 1 spot.

It turns out that a hefty number of “MDNA” albums weren’t sold the usual way. Madonna’s label, Interscope, and Live Nation, which owns Ticketmaster, bundled the album with her ticket sales. For every ticket sold online to Madonna’s upcoming shows, purchasers automatically receive a copy of “MDNA.” They get a link to a free purchase on ITunes, or they can send in their mailing address for a physical CD. It doesn’t matter if the concert ticket is $52 or $350. It’s a smart marketing move for Interscope. It unnaturally inflates sales, and uses “MDNA” for what albums have become–souvenirs, or loss leaders. (Forbes)

Is it fair to artists on the chart who didn’t “bundle”?

Last year, retailers and others objected when amazon.com did a 99 cent promotion with Lady Gaga for her “Born this Way” album. But Interscope (again Interscope) sold their bulk of CDs in first two weeks. The amazon promotion inflated Gaga’s sales by 440,000 copies to 1.1 million. And then sales tapered off. The Richie album, by the way, is “hot.” So the real test will be whether “MDNA” has legs beyond the promotion.

Twitter
Facebook
Newsletter
Recent Posts
  • Flora Cash soars with their latest release, “Dragon”
  • Alex McGarry yearns for simpler days in the song “Petals.”
  • The Bogmen Return with ‘In My Kingdom’: First Single from Highly Anticipated NYC Band’s Album in Over 25 Years”
  • Keep an Eye Out for Molly Rose Hansen’s Raw and Intimate Track, ‘Isolated’”
  • Lily Lane’s Fiery New Ballad ‘Burn It Down’ Leaves No Prisoners
  • Estella Dawn’s New Single “If You Were In Love” Sparks Contemplation on Matters of the Heart
  • Kacey Fifield’s Latest Release ‘Left Behind’ Chronicles Fear of the Future and Being Left in the Past
  • Small Pools Releases New Track ‘Fake a Happy Face,’ Tackling Social Media”
  • Faunea Discovers Purpose in Latest Track ‘Forever
  • Emerging artist G.3.M drops debut song “ADHD.”
  • Megan Winsore Drops Roots-Inspired Gem Titled ‘Sure
  • Mt. Joy Cruises with Latest Song ‘Highway Queen
  • Payson Lewis’ Newest Release, ‘Slowly’ – A Calming and Vibey Track That Connects”
  • Gabe Lopez Hits a High Note with New Song ‘High 4 U
  • Sophia Angeles Takes You on an Emotional Rollercoaster with New Sad Pop Single ‘Distract Myself
  • Karina Breaks Free with Empowering Anthem ‘Chains’
  • Jordan Suaste Says ‘Be Who You Want to Be’ in New Track ‘Love Who You Want To’
  • Silent Season Offers New Hope for Rock in New Song ‘Hopeless’
  • SOMOH Drops New Song Problem Child
  • Lily Meola hits a high note with ‘Over The Moon
  • Imogen Clark’s ‘Big One’ Takes You Back to the 80s with Infectious Vibes”
  • Christos Drops Infectious Track ‘need me like i needed u’
  • Blondfire pulls you into a lovesick dream world with her new song ‘Foolish’.
  • Alternative rock band Sick Love drops hard-hitting track “Ricochet.”
  • Estella Dawn Soars to New Heights with Her Latest Single ‘Angel’
  • Courtney Farren Strikes Again with Latest Single ‘I’m Not Alone (I’m Lonely)’ – Anticipated Lead Track from Debut LP!”
  • Magenta Wave Drop New track Rock Track “Tightrope”
  • Indie Trio Cigarettes @ Sunset Drops ‘Shoulder Blades’: A Blend of Alternative and Roots Rock”
  • Dempsey Bolton’s Drops ‘Couple Minutes’: A Fusion of Pop and Hip Hop with Shades of Beck and Moby”
  • What’s the Difference between a singing lesson and vocal coaching session?
  • Follow

    Home

         

    About

         

    Contact

         

    Daily Readership

    Copyright 2024 Kings of A&R     Website Design by PaleBird