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Hotels are now sticking their nose in the music business. You heard it right. In fact, the experiment is already on its way with the first artist signing. The Marriott owned W Hotel Records signed R&B singer-songwriter Amber Mark. The first release by Mark is a Kings Go Forth’s “High On Your Love”. The Hotel chain noted it will sign 4 artists in the coming year. Unlike Starbucks which launched a now defunct record label in 2007, the Marriott backed music label will provide the artist with recording space, video shoot locations, distribution, streaming services and even vinyl production. How will W Records attract artists? They’ll get exposure to the million members of Marriott’s global rewards programs says the Hotel Chain. We’ll follow the new signings and keep an eye on the impact.

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  • Why is it challenging for new artists to get spun on top 40 radio? Because people listen to top 40 radio to hear songs they already know.
  • Moving to LA, NYC, or Nashville could be a bad move for an artist. It’s way to overcrowded. You are better off bein…
  • Anybody can imitate recent success, but who can foresee the next big thing?
  • If you’re not a risk taker, you’re not an artist. In fact, artists are similar to wall streeters, but way cooler.
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