Key Track: If She Only Knew
The Story: These York, England rockers have toured with Avenged Sevenfold, Bullet For My Valentine, and Escape The Fate. The band is continuing to build a buzz from touring and press from Kerrang! and Metal Hammer. Big hooks and choruses in tracks like If She Only Knew and Feeling Alive.
Contact: eric@thearteryfoundation.com
We frankly hear the line “I am authentic” from artists like Lady GaGa and other celebrities. Are they authentic or calculated personalities?
In fact, marketers and social networking coaches are preaching that to succeed on Facebook and Twitter, we must all “be authentic”.
A proposed panel at next year’s South by Southwest interactive conference promises to teach attendees “how to be authentic and human without embarrassing yourself.”
Artists, politicians, reality television stars, and celebrities are obsessed with authenticity.
“What you can’t do is be told by a social media guru to act authentic and still be authentic,” said Jeff Pooley, an associate professor of media and communication at Muhlenberg College in Allentown, Pa. He said authenticity today is more accurately described as “calculated authenticity” — a k a stage management.
““The best way to sell yourself is to not appear to be selling yourself,” Professor Pooley said. Politicians do it. Celebrities do it. And you, reader, do it every time you tap out a status update on Twitter, Facebook, Google+. ”
Nicki Minaj, the hip-hop singer has adopted theatrical alter egos with names like Roman Zolanski and Nicki Teresa.
“I’m definitely playing a role,” Ms. Minaj explained in BlackBook magazine. “They don’t pay to see me roll out of bed with crust in my eyes, and say, ‘Hey guys, this is me, authentic.’ They pay for a show.”
Lil Wayne’s new album Tha Carter IV, sold 964,000 albums during its first week and set an iTunes sales record.
On top of that, Lil Wayne’s Tha Carter IV accounted for 1 out of every 7 albums purchased last week in the US.
“The top 10 albums accounted for more than 25 percent of all albums purchased, while just three artists (Wayne, Red Hot Chili Peppers, and Adele) placed an album above 100,000 units.” Digital Music News
Key Track: Lights And Stones
The Story: American metalcore band The Word Alive is continuing to build a buzz. They formed in 2008 releasing 2 EPs which reached #15 on the Top Heatseekers. Their debut full length titled Deceiver, released in 2010 reached #97 on the Billboard 200. The band just entered into a co-publishing arrangement with Warner-Chappell/Fear More Music and wrapped up a successful run on 2011 Warped Tour.
Contact: bcmclane@aol.com
There aren’t many artists who would consider an office full of major awards, a slew of major #1 hits, a library of some of the most memorable pop songs in recent history and an induction into the Songwriters Hall of Fame to be “a good start.”
Diane Warren, however, isn’t like any other artist.
Starting as something of a child prodigy, Diane Warren began laying the groundwork as a teenager for a career that has spanned decades and exceeded all expectations… all except her own. She always knew she would end writing some of the biggest songs in music, and she has never waivered from her mission. However, she tells us she is really just getting started and the best is yet to come.
From hits like “Rhythm of the Night” to “Nothing’s Gonna Stop Us Now” and “How Do I Live” to “Un-Break My Heart” and “When I See You Smile” to “Because You Loved Me” and “Don’t Want To Miss A Thing” and literally hundreds more, Diane Warren has written countless songs that seem to transcend time, appearing and reappearing throughout our lives, just when we need them. Her songs have received six Academy Award nominations, five Golden Globe nominations, and seven Grammy Award nominations, including one win. Her success in the US has been paralleled in the UK, where she has been rated the third most successful female artist. If Diane Warren says she is just hitting her stride, I suggest you believe her and buckle up.
We sat down with Warren to catch a quick glimpse into her relationship with her music.
Who exposed you to great music growing up? Were you taught to be analytical about music (for instance, did someone explain to you why something was great or not great)?
I was born almost 15 years after my sisters were born. When I was young, the played music all the time. My parents played records so I was exposed to all kinds of music early. I listened to the radio every minute I could. I wanted to write songs at about age 10. I learned by experience. Then in college I snuck into the practice rooms to play and write every chance I had.
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