Boston indie rocker Amanda Palmer has been called “the social media queen of rock and roll has raised $250,000 in one day on Kickstarter. In fact, she has surpassed $437,000 from 7,300 backers in just 72 hours. She has more funds for a record a release than a new artist on a major music label.
“Palmer asks people for money, “to promote, mix, manufacture and distribute” her new release. She offers fans incentives for contributing to her effort — like a $1 digital download of her album, limited editions, signed art books, special invites to “backer parties,” even dinner with Palmer and her band. Oh, and hand-written thank you notes, too”. (WBUR)
“Palmer launched her Kickstarter campaign Monday. In the first seven hours it brought in more than $100,000. By day’s end the total was a quarter million, making it the most funded music project on Kickstarter ever. And now the effort is approaching $500,000.”
“I don’t want people to just know me for my clever internet marketing skills and all that,” Palmer said. “I want to focus people back on the music and back on the art that these people are making.”
“The people Palmer is referring to include the members of her new band, the 30 artists who made original works for her world tour, and everyone it will take to pull it off. She has to pay all of them. The entire project will cost a ton, according to Palmer. Likely more than the $400,000-plus raised on Kickstarter so far. Then she added, “We probably haven’t broken even yet.”