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Ariana Grande and Lady Gaga release a new song ‘Rain on Me‘. It’s uptempo and 80’s inspired. We need to give full credit to Dua Lipa for making the 80’s production cool again.

The collaboration was born after the two artists began friends, which Gaga says was due to Grande reaching out to her. “She was so persistent,” Gaga told Zane Lowe of Apple Beats 1. “She would try over and over again to be friends with me. And I was too ashamed to hang out with her, because I didn’t want to project all of this negativity onto something that was healing and so beautiful.”

There are so many lackluster collaborations today and pairing up popular artists doesn’t necessarily produce great results. I have a sigh of relief that Gaga accepted Ariana’s friend request because it’s a good song and one of the better collaborations.

“This is such a hectic and scary time for all of us,” she wrote at the time on Twitter. “And while I believe art is one of the strongest things we have to provide joy and healing to each other during times like this it just doesn’t feel right to me to release this album with all that is going on during this global pandemic.”

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Lana Del Rey puzzled fans after she criticised female singers for claiming she ‘glamourises abuse’ as she reveals album release date.

The pop singer shared a Instagram post with her frustration at being “crucified” for singing about “emotionally abusive” relationships where other female performers hadn’t faced the same criticism.

Del Rey wrote: “Now that Doja Cat, Ariana [Grande], Camila [Cabello], Cardi B, Kehlani and Nicki Minaj and Beyoncé have had number ones with songs about being sexy, wearing no clothes, f***ing, cheating etc – can I please go back to singing about being embodied, feeling beautiful by being in love even if the relationship is not perfect, or dancing for money – or whatever I want – without being crucified or saying that I’m glamourising abuse??????”

So why the outcry ? Well according to the crowd, Lana Del Rey name dropped those artists as if they’ve never were surrounded by controversy. I think the social distancing is driving people crazy?

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Who else believes artists should stand on their own foundation rather than leeching off of other artists? How many celebrity collaborations do we need to see? I’m not souring on collaborations because I personally love some of them, especially if it’s birthed from true passion and an artistic motive. The pairing of Shawn Mendes and Camila Cabello was fantastic and Sam Smith & Normani was quite good as well. Right now, I can’t even keep up with artist collaborations and the pairing of big names.

With Zoom now at the forefront, many of the collaborations are simply arranged  for “audience reach” and “eyeballs”. There is simply no synergy and connection between the artists. I’m not the only one who thinks celebrity pairing is overplayed, many industry insiders have noted that the specialness has been lost from the overabundance of artist collaborations.  When the pairing goes wrong, both artists are effected. I won’t mention names, but there are plenty of circumstances when collaborations did not benefit either artist. Let’s get back to art and play smart instead of competing for attention.

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Benee has become the new stream queen. Ironically, the New Zealand artist went from making pizzas to writing songs that have generated millions of streams.

Benee began posting covers to soundcloud. The 19-year-old pop gained attention with her single “Soaked”.  Her latest track Supalonely has now become a massive hit. Madison Beer and TikTok influencer Charli D’Amelio have boosted the song’s reach even further. Mind you, these TikTok influencers are now the go-to people for boosting a songs a reach.

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Dua Lipa is set to trademark her name. Moreover, you’re only trademarking a name if you’re set to rake in tons of cash – and that she is.  She became one of the richest pop singers with only two albums under her belt and she beat the odds because most artists fizzle out after their first album. Right now Dua Lipa is in high demand and ready to make fortune.

You would think the UK singer would be disappointed with the inability to tour.  Ironically, pop artists don’t need to tour to pay the bills. They can launch a slew of side ventures ranging from clothes, cosmetics, and books.  With all the business thrown her way, the 24 year old singer must make the right decisions. When to say yes and when to say no. It’s balancing act of being in the public eye and creating demand and over-saturation.

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