Adele’s new album ’25’ will be available in less than 24 hours and the music digital services were informed that it won’t be available for streaming.
This is a good for Adele and bad for the major streaming services. They will not have the biggest album of the year.
The album could exceed 2 million in sales first week, a number that is unheard of these days. Artists simply do not move those massive numbers in physical album sales.
In fact a spokesperson for Target compared the units sold for ’25’ to that of Star Wars merchandise which is a hot product.
We fully expect this to be one of our best-selling albums ever,” said Lee Henderson, a spokesman for Target.