Taylor Swift has shaken up the music industry with the Rerecording of her 2012 album Red. After Scooter Braun bought her master recordings, Swift made a promise to rerecord her hit albums in attempt to “stick it” to her betrayers. People never actually thought she would follow through with the effort. There was hope that this would all pass over.
In fact her rerecorded songs are streaming more than her originals. Now, Universal is revising it’s recording deals that prevent artists from rerecording their music.
Although music labels owning the masters always caused strife among artists, Swift made the topic current again. The music label takes 80% of the streaming revenue under recording agreements whereas the indie artist walks away with 90% of the revenue.