`The record labels still don’t know how to use the Web as adroitly and adeptly as the young people who grew up with it, who are now in these bands,” says Phil Leigh, senior analyst at Inside Digital Media, a Tampa consulting firm. `I do think that the labels will continue to be the major force in the music industry, but they won’t be as dominant as they were in the past.” The wonderfully democratic thing about YouTube and the Internet in general is that all you need is a good idea and a way to execute it.”