MORE The Latest / POSTED BY: KINGSOFAR

For the last several years, MTV’s Video Music Awards (now the mask awards) has been trying to bolster its viewership and recapture the glory it once had over the public. The execs were hoping they would announce a spike in audience viewership, instead they walked away with a 5% drop. In fact, only 1.3 million watched on the MTV channel. To put this in perspective, America has a population of 330+ million people. The other channels (MTV2, Country Music TV) that broadcasted the award show averaged around 222,000 viewers.
The show was very predictable with no surprises. It barely made headlines, not uncommon for the times we are in now. The acts that performed got the trophies which makes sense. I can’t blame them, I would want a trophy, if I’m going to rehearse, hire some choreographers, a stylist, and a makeup artist. Lastly, the show had no effect on the music charts, but that’s not to say the artists didn’t benefit. Just the fact that some parts of the show with Gaga wearing a mask was a Twitter trending topic makes it all worth it. I suppose…

Twitter
Facebook
Newsletter
Recent Posts
  • Bad Bunny’s Super Bowl Halftime Show: Culture Clash or Cultural Progress?
  • Haley Grace Debuts With Heartfelt Single “Kiss Me Before You Go”
  • Braylin Bursts Onto the Scene With Debut Pop Single “Achoo”
  • Abbie Anne Unveils Emotional New Ballad Ladder Called Life
  • Alyssa Caroline drops new single “Fire To Ash”
  • Lauren Presley Channels Early Avril Lavigne on New Single “Trade Secrets
  • Komanii – Last Days of Summer EP
  • Natalie Shay Drops Uptempo Pop Single “Do u relate?”
  • Estella Dawn Stands Tall in New Single “I Like It Rough”
  • Angela Chambers Unleashes The Key, A Haunting Journey Through Toxic Love and Freedom
  • Carson Cruz Releases New Single “Private Fool”
  • “There Is Hope” Marks the New Release from Sassy Grace
  • New Artist Feanah Rose Releases First Single “Don’t Leave Me”
  • stella. Drops the new single “Heimlich”
  • Winter Andrews Releases “All That Glitters” Ahead of Debut Album ’til the moon fades away
  • Selina Gin Releases New Single Oh My Heart
  • Shelita Releases New Single Fade Ahead of Upcoming Album
  • Nick Howe Releases New Single Airplane Mode
  • Estella Dawn Reinvents “Skinny Love” with Cinematic Dark Pop Magic
  • Sisters Unveil Haunting Debut “Sweetness of Things”
  • Malachi Mize Brings Hope and Healing with Debut Single “Until Next Time”
  • Alanna A. Love Releases Debut Single “Running Away”
  • Jaya Kellogg Drops Addictive Debut Single “Background Noise”
  • SolyMar: gen.wav & KHR!S João Blend Latin Soul and Electro Vibes in Debut Collab Album
  • ZØYA Returns with Mid-Tempo Anthem of Strength and Self-Worth
  • Estella Dawn Drops First Original of the Year with “Move Down Lover”
  • Louis Torre Finds the “Silver Lining” in New Alt-Pop Single Ahead of Debut Album
  • Ronnie Sets Sail with “Yacht Club,” a Roots-Infused Americana Pop Gem
  • Ava Della Pietra Returns With Haunting Pop Single “2 can play”
  • hyoon Drops New Single “Stupid For You” – A Lo-Fi, Soulful Ode to Toxic Love
  • Follow

    Home

         

    About

         

    Contact

         

    Daily Readership

    Copyright 2025 Kings of A&R     Website Design by PaleBird