Alex Freeman dropped the video for the song Oh Baby. The new track is fun and bright whereas the previous emotive track Paper Mask (a song about faith in a paper mask) was introspective with a great hook. Inspired by the likes of Christina Aguilera, Amy Winehouse, and Sam Cooke – Freeman has become the teen face for The Association for Suicide Prevention.

“Oh Baby” is about that feeling you get when you really like someone and the way you feel when you’re with them. It’s a really fun vibe” says Freeman. If you like pure pop, you’ll like Freeman’s ‘Oh Baby’. Plus, it shares the same title as the opening line sung by the infamous Britney “Oh baby, baby….

Watch out for rocker Chris Mardini and the song Herd. You may like if you love rule breaking rock (the Sub Pop era). Think Nirvana, The Pixies, Sonic Youth type of material. The song found a home on Spotify’s New Noise Playlist.

The 19 year old who hails from NYC says, “I feel like I owe it to myself and to the people listening to be as genuine as possible in my music”.

He discovered Led Zeppelin and later becoming obsessed with Nirvana, and before releasing originals, he performed covers at NYC’s Arlene’s Grocery NJ’s Asbury Park. The singer songwriter just wrapped up performances at Mercury Lounge and The Stone Pony.

Watch out for Kings favorite Merchant and the new track Lose Somebody.  If you love the 80’s, you’ll like Merchant. If you’re a fan of new wave 80’s legends Duran Duran, you’ll have a deeper appreciation for Merchant. The debut EP is produced with famed bassist of Duran Duran, John Taylor.

The previous track we featured Don’t Feel Like Dancing just landed on Spotifys Fresh Finds and Fresh Finds Pop.

“This song is about a relationship I was in where I had given my all to someone and eventually lost myself in the process. In a broader sense I hope this song resonates with anyone who has lost someone or been through a similar relationship,” says Merchant.

Stream the track on KOAR’s Indie Invaders Playlist.

Look out for Olivia Grace and the new haunting track Space which comes off her debut album.  A song about needing more space in a relationship, it’s a perfectly crafted indie pop tune. The song could find a home on Spotify’s Indie Pop Playlist.

The Los Angeles-based singer-songwriter released her debut EP “Army,” which landed on Spotify’s New Music Friday while garnering support from Ladygunn, C-Heads, Galore, and The Wild Honey Pie.

The new album was all done remotely with her producer living in France and the vocals recorded in her Los Angeles apartment.

She’s opened for Devon Baldwin, Coeur de Pirate, CANNONS, and Ninet Tayeb and is set to perform Grant Owens’ We Found New Music showcase at Bar Lubitsch on October 14th.

The Kid LAROI has been quietly switching management teams. The Kid was originally with Juice WRLD‘s label Grade A Productions. He left Grad A for Scooter Bruan when his single Without You was reaching the height of success at top 40 radio.

Reportedly, The Kid LAROI received a DM from Bieber wanting to collaborate. That’s when he started working him. Ironically, The Kid had no idea how Justin heard of him.

“I actually never asked him how he found my s***. He just DM’d me one day on Instagram and was just like, ‘You got the sauce’, and I responded back and was like, ‘Yo, what’s up? I’m a big fan’. He liked my message and that was it from there.

“Two months later he DM’d me again and was like, ‘Hey, what’s your number? I think I have the right song for us. Let me send it to you.’ He sent [‘Unstable’] to me and I was like, ‘This s***’s crazy’, went [and] wrote the verse, sent it back, and that was that.”

After a successful radio run with his single Stay featuring Bieber, The Kid left Scooter Braun to join Adam Leber who reps Lil Nas X.

Did The Kid get a DM from Lil Nas X?