Buzz Track: Hold Your Horses

Pati Yang, an electro pop artist has become a Kings favorite. She has been mentioned in The Independent’s most important new pop electronic artists list, as well as the breakthrough act in The Sunday Times. The first release Hold Your Horses was included in XFM’s X-Posure top 5 tracks last week and DJ Mag give Pati the thumbs up in their UP Coming section in this months issue.

Contact: kim@supercatpr.co.uk

Buzz Track: Wondergirl

Orange Avenue is a five-piece Pop/Rock band from Daytona Beach, FL. The band has built a core following with  3 independent self releases. Dubbed as MTV Buzz worthy, several songs have been licensed to MTV and VH1 and they have shared the stage with The All American Rejects, Rihanna, and Lifehouse. For fans of The Killers and All American Rejects.

Contact: mike@lovelamprecords.com

Love them or hate them – here are the most popular songs..

1. We Are Never Ever Getting Back Together, Taylor Swift
2. Whistle, Flo Rida
3. Home, Phillip Phillips
4. Some Nights, fun.
5. Call Me Maybe, Carly Rae Jepsen
6. One More Night, Maroon 5
7. As Long As You Love Me, Justin Bieber
8. Good Time, Owl City
9. Want U Back, Cher Lloyd
10. Wide Awake, Katy Perry

Buzz Track: Skin

Andrew Mack, a singer-songwriter will self release a 3-song EP entitled “Head Versus Heart”. He was the former lead singer and guitar player of the Orlando-based alternative rock band Madeira as well as the bassist for the band called Savannah.

You can check him out at the Backbooth in Orlando on Aug 31st.

Contact: awmack@me.com

Twitter has become a popular social networking tool among artists and celebrities. The more twitter followers you have apparently increases your worth especially among advertisers looking to push a product.  Lady Gaga and Justin Bieber each have close 30 million twitter followers, but how many of them are real?

Almost 70% of Lady Gaga’s twitter followers are fake according to Status People who devised a software tool that divides followers into three categories – the fake, the inactive and the good.

“Katy Perry, Rihanna and Britney Spears each have follower counts in the region of 20million. But Status People’s software suggest that a large proportion of those followers may be imaginary tweeters. Company executive Rob Waller told the Observer: ‘A fake account is set up to follow people or send out spam. They normally have no followers, but follow large numbers of people. ‘An inactive account is one in which there has been no activity for a while. They could be real people, but we would describe them as consumers of information rather than sharers of information.” (Mail Online)

“The tool is intended to expose the true scale of the problem, and it matters because the number of followers a person has can be translated into financial worth by advertisers and marketing companies.”