Record Breaking: Soulja Boy has become the first artist to sell more than 3 million copies of a song via digital download. Steve Berman, president of sales and marketing at Interscope Records, says that Soulja Boy has “set the bar for what’s possible in terms of breaking an artist online”.

The music industry will be switching teams from Apple to Amazon.com: The major record labels lined up with Pepsi-Cola and Apple four years ago to give away 100 million songs through Apple’s online store. Now, Pepsi is announcing a partnership with Amazon for the new Pepsi Stuff campaign. The switch is an indicator of the continuing tension between the music industry and Apple. Amazon is expected to pay the record companies around 40 cents for each track that is given away in the Pepsi offer.

New Music and Recommended Listening: Check out rock alternative act Kiros who hails from Canada. They signed with a Canadian indie label Torque Recording Company. Kiros could stand in the same line as Jimmy Eat World and Anberlin. Listen to the uptempo track Of Wolves and Angels. For more information email Kevin Gales.

Another act you need to listen to is the Oakland Cali indie act Audrye Sessions. My Favorite review of the band: “Audrye Sessions aren’t afraid to keep it sweet and lush. The quintet’s pop ballads combine the passion and complex instrumentals of a Velvet Teen rock lullaby with Muse-like danceability” – Leah Freeman, SF BAY GUARDIAN . KOAR has been told that Aaron Axelsen music director at Live 105 here in San Francisco announced that Oakland alt/rock/piano band Audrye Sessions was signed to RCA this past weekend after their industry showcase show at his club Popscene last Thursday 1/10. Listen to the track Paper Face.