Unsigned John Vesely who adopted the name Secondhand Serenade is a singer songwriter that hails from Menlo Park, California. He is in the similar realm of Dashboard Confessional – American acoustic/electric guitar driven indie rock. His online following and numbers have surpassed most unknown artists on majors and indies. You can thank the self promotion tool Myspace. He is the #1 unsigned artist on myspace for months now, with over 9 million plays and he’s been in the top 100 alternative albums on itunes for months as well. Plus, he’s the number 1 selling artist on Tunecore, the digital distribution service and has a top 10 song on the Yahoo Launch’s adult alternative station. You can also find his song “Vulnerable” on the current itunes compilation “Back To School” on the Sk8ters list, along with AFI, New Found Glory and Simple Plan. Yes, he has accomplished more than many artists that signed 400k record contracts. What does this mean? It means some artists are better self promoters these days. For more information contact manager Chris Maltese.Â
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