Kings favorite Lee Cole and the heartbreak track I Don’t Wanna Wait popped on South Africa’s on Spotify’s Viral 50. Spending time between NY and South Africa, the singer-songwriter wrote and recorded the track last summer, shot the video in NJ, and released the track in Feb. The song which is climbing to 200k Spotify streams found itself on thousands of personalized playlists while landing on Apple’s Heartbreak Pop Playlist. I think we are going to see a resurgence in melancholic and heartbreak songs. Lewis Capaldi’s mega hit Someone You Loved exceeded a 1 billion streams.