MORE The Latest / POSTED BY: KINGSOFAR

Nine Inch Nails’ Trent Reznor and Atticus Ross will produce Halsey’s new album. The 26 year old has named her album If I Can’t Have Love, I Want Power. I think Halsey isn’t writing an album for the radio. She never got full radio support anyway except for the mega hit ‘Without Me’. This album is for her and the fans.

      MORE The Latest / POSTED BY: KINGSOFAR

Ed Sheeran releases Bad Habits. It’s reminiscence of 5 Seconds of Summer’s Youngblood. After one listen, fans won’t be disappointed. He’s one of the few artist that avoids hype and lets the songs do the speaking.

Winston Marshall from the folk rock band Mumford & Sons is leaving the band so he can speak freely about politics. He said that “as long as I am a member of the band, speaking my mind on the evils of political extremism could bring them trouble. My loyalty and love for them cannot permit that.”

Snapchat announced a deal with Universal Music Group that allows users on the platform to use clips songs from in their Snaps and on Spotlight. These deals aren’t exclusive — you can make a video and share on Snapchat, TikTok, and Instagram alike.

Britney Spears is in the news cycle again with her 13-year conservatorship. The details are truly explosive and makes you wonder how this is legal in this country. “I truly believe this conservatorship is abusive,” said Britney. “I want to end the conservatorship without being evaluated.”

      MORE The Latest / POSTED BY: KINGSOFAR

The four artist that have joined Spotify’s Fresh Program Wallice, Unusual Demont, Julia Wolf and EKKSTACY — all have released singles.

Part 1” by Julia Wolf, produced by Jackson Foote,
hey!” by Unusual Demont, produced by The Idiot (aka Kieran Watters),
f*ck everything!” by EKKSTACY (feat. The Drums), produced by Jonny Pierce of The Drums,
Nothing Scares Me” by Wallice, produced by marinelli & Ariel Rechtshaid.

The Spotify Fresh Finds Playlist was launched in 2016 and features up-and-coming artists which used data from music blogs and tastemakers.

Now the playlist has expanded into an “artist program” that will help independent artists by providing education and resources as well as opportunities for collaboration.

Artists selected by Spotify will have access to one-on-one mentorship with members of Spotify and a personalized Masterclass to learn how to best use Spotify for Artists tools (like Canvas and Marquee). There will be collaboration opportunities with songwriters and producers and the artists and producers/songwriters will release an original Spotify Singles track.

The four artists that debuted on the first Fresh Finds program are Wallice, Unusual Demont, Julia Wolfand EKKSTACY— they all just met up this morning in Times Square to see themselves on the FreshFinds billboard.

Spotify is also rolling out new Fresh Finds playlists in the UK, Australia, Brazil, Spain, India, and more.

      MORE Face to Face, The Latest / POSTED BY: KINGSOFAR

Instagram is losing its popularity. Why? Everybody is on TikTok and people are getting bored of influencer marketing and ads.

Instagram went totally corporate. It’s now geared for the politician and the corporation with deep pockets that will spend hundreds of thousands for top shelf placement. It’s for the online celebrity who wants to sell things to followers.

I wonder if those who spend enormous amount of money on the platform know it’s losing influence.

Too many influencers, not enough eyeballs: Will boredom kill Instagram?

It’s nearly impossible for a instagram user to achieve organic reach. When I mean organic reach I’m talking posting content without paid promotion and people coming across your content in a non-targeted way.

Instagram is killing organic reach just like Facebook. An artist doesn’t create a FB profile expecting to reaching anybody. Instagram is now trailing facebook with its corporate paid algorithm.

“The organic reach on Facebook went from 16% in 2012 to 2.27% in 2015, and it’s only dropping.”

Of course these companies don’t want you to build a reach organically. They want you to pay for it, that’s why they are killing organic reach.

      MORE The Latest / POSTED BY: KINGSOFAR

Foo Fighters wrapped up their 3 hour performance at NYC’s MSG. They brought out Dave Chapelle to sing “Creep. It was the first full capacity show in NYC in 14 months since the onslaught of Covid.

Taylor Swift will rerelease her fourth album, Red, this fall on November 19th. This follows the endless war with music exec Scooter Braun, who purchased the masters in 2019.

Sony Music Australia CEO Denis Handlin is dismissed over a toxic workplace. His 50-year tenure at Sony Music Australia has ended over a workplace that was riddled with sexual harassment, intimidation, excessive drinking, and unchecked sexism.

Benny Blanco, Ed Sheeran, Halsey and Khalid are getting sued for copyright infringement over Blanco’s debut single ‘Eastside’. Konstantine Lois and Shane Williams of the band American XO claim the track has strong similarities to their 2015 song ‘Loveless’. Listen here. They claim Blanco must have come across ‘Loveless’, and copied parts of it for ‘Eastside’.

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