Look out for the Australian based Maddy Rowe that goes under the moniker GENES . She’s inspired by the likes of Sigrid, The 1975 and Carly Rae Jepsen, and has written songs for Maribelle and Sam Bluer. She released the debut single ‘Give It Away’ which premiered on Ash London Live on the Hit Network. Give it a stream.

Los Angeles based Golda releases Wish I Was Someone Else which was added to our Indie Invaders Playlist. The song is pretty awesome, especially if you’re a fan of melody and electro ballads. Influenced by the likes of Lorde, YEBBA and Phoebe Bridgers, the latest track comes off her forthcoming self-titled EP. She has a really unique backstory as she grew up in both Chicago and San Diego to Ukrainian parents and honed on her songwriting skills while taking a trip to India. Give it a listen.

I love stumbling upon a new artist that releases a really good first single. The newest find is Devon based singer-songwriter Elly J Devon. She has a passion for soul & jazz music and just dropped her first single Phoenix. It’s a cool track that has elements of her influences. Sarah Gosling played the debut single on her BBC Music Introducing show in late September. Devon will perform her first full band show in Totnes, Devon in mid December.

Heads-up on the twenty-year-old Kean Farrar. He dropped a new track Windowshopping which follows his debut single Heartthrob that clocked 300k Spotify streams. The up and coming Berlin based R&B singer has garnered support from tastemakers including Complex and Wonderland Magazine. Give the video a watch here.

Is Maryland the new hotbed for music? The viral Spotify artist Arizona Zervas who just inked a deal with Columbia is from the Chesapeake Bay State, as well as REI AMI, the next artist breaking on Spotify. The majors are pursuing the South Korea native after her tracks landed on Spotify’s Fresh Finds and Anti Pop Playlist. Now, she is #5 on New Music Friday. If REI AMI strikes a deal with a major she will mark the third Spotify viral artist this month following Arizona Zervas and Ant Saunders to have conquered the playlists as an indie artist.