ARTIST PROFILE      MORE Indie Invaders / POSTED BY: KINGSOFAR

Beth-Spanger1

Kings favorite Beth Spangler has released a new single Bigger Than Love. She just made the “popular artist list” on MTV and is currently recording her project in Atlanta with production team MATRAX (R. Kelly) and producer Chris “Deep” Henderson (“Blame It” – Jamie Foxx feat. T-Pain). She captured the eyes and ears of songwriters and producers after building a name for herself through a vocal competition and she peaked at #12 on MTV’s popular artist list.
Check out her full Kings of A&R profile.
Contact: stone@iconstudiosatl.com

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The recording industry is making more money from fan-made mashups, lip-syncs and tributes on YouTube than from official music videos.

“It’s a massive growth area. We’re very excited about the creativity of consumers using our repertoire and creating their own versions of our videos,” said Francis Keeling, the global head of digital business for Universal Music Group.

For example, a video of American comedian Steve Kardynal wearing a bikini and lip-synching Carly Rae Jepsen’s “Call Me Maybe” for unsuspecting viewers on Chatroulette racked up more than 14 million views, which earned ad dollars for the record label behind Jepsen’s hit single.

User-generated content, which includes mashups and fan-made music videos, are actually generating more money for record labels than the official music videos posted by record labels, Keeling said.

“A lot of that is due to consumers putting more and more repertoire and new versions up there, but also it’s YouTube getting better at advertising,” he said. (The Star)

      MORE Indie Invaders / POSTED BY: KINGSOFAR

the native sibling

Brother-sister, singer-songwriter duo The Native Sibling from Santa Cruz are building an organic following. Their new EP was just featured as “New and Noteworthy” on iTunes and Noisetrade.com. The song “Carry You” is also an “Editor’s Choice” at iTunes. Their latest release which will be released this spring was produced by Daniel Mendez (Noah Gundersen, Dashboard Confessional, Heart). For fans of The Civil Wars, The Head and the Heart, and Noah Gundersen. Check out the track Carry You.
Contact: daniel@headabovewatersongs.com

ARTIST PROFILE      MORE Indie Invaders / POSTED BY: KINGSOFAR

Adam-Jensen

Kings favorite Adam Jensen has released the official video for “Still Hanging On” a song featured on his Behold The Man EP, which hit #7 on the iTunes singer/songwriter album charts in December. Jensen has made a name for himself with a commitment to his songwriting craft and relentless gigging which includes dates all over the world and opening for artists such as Kid Rock, Train, and many more. Our other favorite track is The Kid.
Contact: jon@buddyallenmgmt.com

      MORE Indie Invaders / POSTED BY: KINGSOFAR

Summer Heart

Summer Heart is a music project led by Swedish-born David Alexander. Their music was used on H&M’s campaigns playlists and topping the official chart list on Star.com. Summer Heart has had recent support from The Guardian, The Star and many others. They have hit nearly half a million plays online over the past year. For fans of MGMT and Empire Of The Sun.
Check out the track U Got All I’m Looking 4.
Contact: james@mysticsons.com

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