Alyssa Caroline creates music that feels honest and deeply personal. She writes from the heart and sings with a vulnerability that instantly resonates. Her songs connect with listeners across ages and cultures because they feel real, lived in, and emotionally grounded.
There is a natural storytelling instinct in Alyssa’s writing that brings to mind the emotional clarity of Taylor Swift’s early work, but Alyssa never feels like a comparison act. She has her own lane, built on sincerity, strong melodies, and a quiet confidence that allows the songs to speak for themselves.
As a songwriter, musician, and vocalist, Alyssa is steadily carving out her place in the pop scene. Her tracks blend infectious melodies with relatable lyrics that invite listeners to see their own experiences reflected back at them. She does not overexplain emotions. She lets them unfold naturally, which is where her strength lies.
Her latest single, “Maybe She’s Right,” tells the story of painful love and emotional aftermath. It captures what it feels like to be left behind, to question your worth, and to sit with the discomfort of loss. But beneath the sadness is clarity. Sometimes losing someone is the moment that forces you to rediscover yourself. That realization gives the song its quiet power.
The response has been immediate. “Maybe She’s Right” garnered over 10,000 streams in just a few days and has quickly become a playlist favorite. That momentum has helped Alyssa reach more than 30,000 monthly listeners on Spotify, signaling genuine audience growth and strong listener retention.
From a playlist perspective, Alyssa Caroline fits seamlessly into emotionally driven pop and modern singer songwriter spaces. Her music aligns naturally with playlists like Pop Rising, Fresh Finds Pop, Sad Songs, Indie Pop Chill, Teen Beats, and late night introspective pop playlists. She also performs well in breakup and healing themed playlists, as well as listener curated collections focused on storytelling and vulnerability. Sonically and lyrically, she connects with fans of artists such as Taylor Swift’s early era, Gracie Abrams, Olivia Rodrigo’s softer catalog, and Maisie Peters.
Alyssa Caroline is not chasing moments. She is building trust with listeners through honest songwriting and emotional consistency. With strong early streaming numbers, growing playlist traction, and a clear artistic identity, she is positioning herself as an artist with staying power rather than a passing trend.
N.A.N.A steps into a dark, cinematic space with her track “Love Letter,” a deeply personal song centered on self-realization. Rather than writing about an external relationship, N.A.N.A turns inward, using the song as a reflection on how she has confronted negative patterns, obsessions, and the obstacles she placed in her own way.
The production leans into dark pop, alt-pop, and electropop, creating a moody and sensual atmosphere that feels both intimate and slightly unsettling. Her vocal delivery is controlled and deliberate, letting the emotion build without forcing it. The song unfolds more like a quiet confrontation than a traditional pop moment, giving it a narrative quality that pulls the listener deeper as it progresses. As N.A.N.A describes it herself, “This is what facing yourself sounds like,” a line that perfectly captures the tone and intent of the record.
From a Spotify perspective, “Love Letter” fits naturally alongside playlists such as Dark Pop, Alt Pop Rising, Night Pop, New Music Friday Pop, Electropop, and Mood Ring, where atmospheric production and introspective storytelling resonate strongly. The track feels designed for late-night listening and repeat plays, aligning well with fans drawn to modern pop that favors mood and honesty over excess.
With “Love Letter,” N.A.N.A presents herself as an artist willing to sit in uncomfortable emotions and translate them into sound. It’s a confident and immersive release that highlights her ability to blend dark pop aesthetics with meaningful self-reflection.
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Matt Hansen continues his rapid rise with “COMPASS,” an up-tempo pop track built for wide appeal. With over a billion streams and millions of monthly listeners already behind him, this release sounds like the work of an artist fully stepping into a global lane.
“COMPASS” leans into strong pop sensibilities while keeping emotion front and center. Matt’s vocal delivery is powerful and direct, carrying the song with confidence and clarity. There’s a clear resemblance to the style of Lewis Capaldi, especially in the way the melody lifts and the chorus hits with feeling, but Matt keeps the sound current and his own. The production is clean, energetic, and polished in a way that feels ready for mass streaming.
From a Spotify standpoint, “COMPASS” fits naturally alongside playlists like New Music Friday Pop, Pop Rising, Sad Songs, Teen Beats, Heartbreak Pop, and Fresh Finds Pop, where emotional pop records with strong vocals tend to perform well. The song has the pacing, hook, and vocal presence that translate easily across platforms and international audiences.
“COMPASS” feels like a momentum record, reinforcing Matt Hansen’s place as an artist who can balance emotion with accessibility while continuing to grow at a global scale.
To discover more emerging and rising artists, visit Kings of A&R at
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Alexa Kate keeps things honest and direct on her single “Forever.” The song leans into a classic folk feel while still sounding current. It moves at a comfortable pace and gives the listener room to sit with the song.
Her vocal is the clear centerpiece. It carries both strength and softness without feeling forced. The acoustic guitar stays simple and steady, letting the vocal lead. As the song continues, light background textures are added in a subtle way that builds the mood without taking attention away from the core of the track.
“Forever” focuses on change and reflection in a way that feels natural and easy to relate to. The song is memorable without trying too hard, and the final vocal moment leaves a calm, lasting impression that makes it easy to return to.
On Spotify, “Forever” fits naturally alongside playlists like New Music Friday Acoustic, Folk Pop, Indie Folk Central, Coffeehouse Folk, Fresh Finds Folk, and Roots Rising, where stripped-back songwriting and mood-based listening are front and center.
For live opportunities, Alexa Kate would pair well touring with artists such as Phoebe Bridgers, Lizzy McAlpine, Maggie Rogers, Aimee Mann, or Laura Marling.
“Forever” shows Alexa Kate as an artist who understands restraint and emotion, delivering a song that feels genuine and lasting.
Check out more artists at
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For submissions, features, or inquiries, contact Kings of A&R.
Major streaming platforms like Spotify, Apple Music, and Amazon Music reported continued subscriber growth in Q4 2025. Spotify’s user growth slowed slightly, while TikTok’s influence on streaming engagement declined as competitors expanded short-form discovery tools.
• Artists are shifting focus toward playlist placement and personalized formats
• Labels are reallocating marketing spend to Spotify and YouTube Shorts
As holiday gifting peaked, vinyl LP sales climbed 12% year-over-year.
• Independent record stores reported strong December foot traffic
• Vinyl now represents ~25% of physical music revenue
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