Watch out for Laces and the song Almost Happy feat. Butch Walker. You’ll love if you like the sound of the 90’s. Think indie electronic rock act Garbage. The track has Butch Walker on guitar that scored the radio hit in the late ’90s “Freak of the Weak” with his act Marvelous 3. The song also carries the same title as K’s Choice “Almost Happy”.
“Almost Happy” is that destination you reach as an adult. Content, solid, and maybe some residual bitterness left over from your youth. It’s simply a reflection on where you are and not where you’re going. Accepting who you are is a beautiful thing, even if it’s a lowkey confession of how messed up you are” shares Laces.
Jessica Vaughn aka Laces pens and produces music for Hasbro cartoons such as Jem & the Holograms, Baby Alive, Littlest Pet Shop, Equestria Girls, and secured placements on the CW, Netflix, ABC, and others, as well as films.
The track was co written with songwriter powerhouses Ester Dean, Ryan Tedder and Shane McAnally and featured on an episode of Songland. “Ghost” was written about lost love and the feeling of drowning in emptiness in a big city” shares Rothfield. Check out Kylie’s performance here on NBC’s Songland.
Kylie signed her first publishing deal and has had her songs placed on ABC, NBC, MTV and E! Network.
“This never stops feeling unbelievable to me. No gimmicks. No clickbait. No controversy. Not even a chorus! AND WE STILL DID THIS!!! I know there’s folks punching the air right now” says MacDonald.
MacDonald has no label, no big marketing and promo. It’s mostly all him driving the MacDonald machine. MacDonald keeps on reminding everybody that he has no music label. I’m not even sure if that’s a talking point today. More entertainers are building multi-million businesses without the help of a label. Sure, the label may promise global exposure. But who needs global exposure today? Sure, radio pays better than streaming, and labels still own radio, but radio wouldn’t play MacDonald anyway. Radio is today’s jukebox. It has the same classics on repeat. Not that a major could help MacDonald, but if they did strike deal, you wouldn’t know about it. The major would have an arrangement with a subsidiary label and they’d make money from a distance.
The buzz around MacDonald doesn’t come from marketing and promo. His notoriety comes from work ethic and superstar talent. He’s raising the bar for each song. He connects to an audience and gives them everything of himself which nobody nearly does today. He’s non-stop talking to fans, if he’s not creating a new video, he’s live streaming.
Politicians and internet influencers dominate the discussion while artists fell by the way side. Artists want to be neutral, but neutrality no longer exists. People just don’t buy songs, they buy values. This is Tom MacDonald’s ace in the pocket. He addresses cultural talking points – social issues, race, gender and the economy. He isn’t afraid of the big man because he wasn’t created by the algorithmic machine.
MacDonald claims he’s the new Slim Shady. And quite frankly, he is Em with more cojones.
You don’t get it still
I am the one
(Don’t look down)
You don’t have to admit it to yourself, you don’t have to admit
(Don’t look down)
You don’t have to tell the whole world that when you look at me, you have to look up to me
And I don’t look down
(Don’t look down)
Everybody, please keep on talking, I am a f#$king superstar
Influenced by Lana Del Rey, Banks, and Mothica —Mavenne shares, “I wrote this song in the midst of a bad episode I was having, when the only thing I could get myself to do was to create a song about how I was feeling. It talks about navigating the ups and downs of yourself since mental health is a journey and not a destination”
Check out Move With Me by Mad Circuit. You’ll like if you love the club. The song would sit nicely on Apple’s New Fire Playlist. The trio is made up of singer Sereda, rapper LG (Team Genius), and producer JR.
‘Move With Me’ will always stand as a song that during lockdown sort of internally healed my overdue urge to go out and have massive fun with friends. For us ‘Move with Me’ is an expression of party and fun overdue. It’s a 3-way circuit charged with everything good that’s about to happen” shares Mad Circuit.
The Norweigan producer Joachim “JR” Rygg aka Mad Circuit dropped “My Fit” which was placed on Netflix’s comedy saga Mindy Kaling’s Never Have I Ever. The track had a viral moment on TikTok and sits on Spotify with over a million streams.